A chip brand that is turning the CPG industry on its head… in a cute way. With its vibrant color palette that resembles bright floral hues paired with rich sunsets. To its wavy organic logo that represents the whimsical and carefreeness of She’s a Snack. The art direction tells the story of the girl purchasing She’s a Snack by throwing lavish parties with friends and using elements of the day in life to make it feel more elevated than commercial. The She’s a Snack motto is… your snack should be as cute as you.

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